Karl Lagerfeld has designed a wine label and… how can I put this? He’s done better work. Look, everyone has an off day, right, but it looks more like a Karl Pilkington. Don’t take my word for it, check it out.
I’m assuming he just phoned it in so I can only imagine the meeting in Bordeaux when they all got around for the big reveal.
“The printer’s screaming for it. When is he going to going to finish it off?”
“He says it is finished. He says he did it himself.”
“That’s it? He’s having a laugh. Ask him to do it again.”
“Ask him to do it again? What do you mean ask him to do it again? It’s KARL FUCKING LAGERFELD! You ask him to do it again.”
“You’re right. He’s a design god so we can’t ask him to do it again. We’ll have to use it. Merde. Mouton Rothschild never have this trouble.”
“I told you we should have got Philippe Starck. Merde.”
I know it’s only wine, Karl, but show some respect man, it’s a second growth Claret and it’s been around even longer than you have. You’re an icon. You’re a design god. Show us what you can really do with a wine bottle.