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Sustainability, recylability, closed loop... Unless you’ve been hiding under a rock for the last decade these are terms you’ll be familiar with. The challenge is understanding what this really means for your brand. In our experience, there is no one-size-fits-all solution.
It is always a balance. Carbon can be saved or off-set against various parts of the production process, materials can be recycled, made out of the bi-products of another process, and be derived from sustainable sources.
How much water or energy is used to grow and cull the trees, to power the furnace, transport the materials and run the bottling line? The equations are long and often complex.
Whether you are looking to move in the right direction through lightweighting your existing bottle, move to alternative closure / labelling material, or if a more sustainable packaging solution is the driving force for the brand from the off, we can help.
We have been fortunate over the years to have built strong relationships with our packaging partners globally who, like us and our clients, are striving to do better by the planet. We work closely with our network to provide bespoke packaging that answers the brief through the lens of sustainability and at the same time create award-winning design.