Angel’s Envy Cellar Collection

Angel’s Envy tasked us with creating a new brand architecture for their Cellar Collection range. The goal was to create a clearer distinction between variants, while aligning the range with the brand’s refreshed visual identity as a modern, innovative bourbon that bends the rules in pursuit of progress.

We consequently elevated the beautifully crafted bottle with gold deco linework drawn from the brand’s iconic wings. This added a refined, architectural detail, signifying rarity, craft, and distinction across the Cellar Collection portfolio.